I was approached by a client to steer the art direction for a new travel company called The Greatest Adventure on Earth that was slated to launch Spring 2020. Participants would sign up for a 3-year global scavenger hunt where they would search for clues, solve puzzles, and complete challenges that would reveal a route to the most amazing places on Earth, and ultimately to a hidden $1 million prize.
Armed with only a logo, the task was to create a visual style guide that had “old school vintage travel” meets “futuristic/ Ready Player One” vibes. Scope included design of their website, visuals for a WeFunder page, and templates for their social media imagery.
- Website -
- Social Imagery Templates -
- WeFunder Graphics -
